Toppers Spa is a Philly (and beyond with their now 5 other locations) classic. If you haven’t taken a significant other or your mother there for a day of massages, facials, and relaxation – you’re slippin’. Even with all of their nice accommodations and Center City location right off of Rittenhouse Square, their previous website was a bit lackluster and didn’t have the drawing power of a new, hip website. We worked with them to keep things simple for first-time visitors, while having areas where members can still get specific pricing information if need be.
Bright colors, curated photography, and some new branding came together to create a website that is leading to more first-time and repeat reservations – and is giving Toppers more insight into what marketing channels are working (and which ones are not). By coupling good design, with recommended metrics to follow – Toppers is always making changes, updates, and testing things with their new website. It’s pretty awesome to watch!